{"id":11245,"date":"2026-01-09T23:37:35","date_gmt":"2026-01-09T15:37:35","guid":{"rendered":"https:\/\/blog.visual-paradigm.com\/fa\/porters-five-forces-a-comprehensive-guide-to-analyzing-industry-competition\/"},"modified":"2026-01-09T23:37:36","modified_gmt":"2026-01-09T15:37:36","slug":"porters-five-forces-a-comprehensive-guide-to-analyzing-industry-competition","status":"publish","type":"post","link":"https:\/\/blog.visual-paradigm.com\/fa\/porters-five-forces-a-comprehensive-guide-to-analyzing-industry-competition\/","title":{"rendered":"\u0646\u06cc\u0631\u0648\u0647\u0627\u06cc \u067e\u0648\u0631\u062a\u0631 \u067e\u0646\u062c \u06af\u0627\u0646\u0647: \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639 \u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0627\u0628\u062a \u0635\u0646\u0639\u062a"},"content":{"rendered":"<p>\u067e<a href=\"https:\/\/www.visual-paradigm.com\/tutorials\/five-forces-analysis-tutorial\/\">\u0645\u062f\u0644 \u062a\u062d\u0644\u06cc\u0644 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src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2024\/08\/five-forces-model.png\"\/><\/p>\n<ol>\n<li>\u0642\u062f\u0631\u062a \u0645\u0630\u0627\u06a9\u0631\u0647 \u062a\u0627\u0645\u06cc\u0646\u200c\u06a9\u0646\u0646\u062f\u06af\u0627\u0646<br \/>\n\u0647\u0646\u06af\u0627\u0645\u06cc \u06a9\u0647 \u062a\u0627\u0645\u06cc\u0646\u200c\u06a9\u0646\u0646\u062f\u06af\u0627\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0642\u0648\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062f\u0627\u0631\u0646\u062f \u0648 \u0639\u0646\u0627\u0635\u0631 \u0648\u0631\u0648\u062f\u06cc \u06a9\u0647 \u0627\u0631\u0627\u0626\u0647 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f \u0628\u062e\u0634 \u0642\u0627\u0628\u0644 \u062a\u0648\u062c\u0647\u06cc \u0627\u0632 \u0647\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u06a9\u0644 \u062e\u0631\u06cc\u062f\u0627\u0631 \u0631\u0627 \u062a\u0634\u06a9\u06cc\u0644 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0642\u062f\u0631\u062a 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\u0647\u0645\u0627\u0647\u0646\u06af \u0634\u0648\u062f \u0648 \u0647\u0648\u06cc\u062a \u0628\u0635\u0631\u06cc \u06cc\u06a9\u062f\u0633\u062a\u06cc \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u062e\u0648\u062f \u062a\u0636\u0645\u06cc\u0646 \u0634\u0648\u062f.<\/p>\n<p>\u0627\u0645\u06a9\u0627\u0646\u0627\u062a \u0647\u0645\u06a9\u0627\u0631\u06cc<br \/>\n\u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u0647\u0645\u06a9\u0627\u0631\u06cc \u0648\u06cc\u0698\u0648\u0627\u0644 \u067e\u0627\u0631\u0627\u062f\u0627\u06cc\u0645 \u0622\u0646\u0644\u0627\u06cc\u0646\u060c \u06a9\u0627\u0631 \u062a\u06cc\u0645\u200c\u0647\u0627 \u0631\u0627 \u062f\u0631 \u062a\u0648\u0633\u0639\u0647 \u0646\u0645\u0648\u062f\u0627\u0631 \u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u0622\u0633\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0645\u062a\u0639\u062f\u062f \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0647 \u0637\u0648\u0631 \u0647\u0645\u0632\u0645\u0627\u0646 \u0628\u0647 \u0646\u0645\u0648\u062f\u0627\u0631 \u062f\u0633\u062a\u0631\u0633\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0647 \u0648 \u0622\u0646 \u0631\u0627 \u0648\u06cc\u0631\u0627\u06cc\u0634 \u06a9\u0646\u0646\u062f\u060c \u06a9\u0647 \u0627\u0645\u06a9\u0627\u0646 \u0628\u0627\u0632\u062e\u0648\u0631\u062f \u0648 \u0627\u0635\u0644\u0627\u062d \u0641\u0648\u0631\u06cc \u0631\u0627 \u0641\u0631\u0627\u0647\u0645 \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/p>\n<p>\u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u0628\u062f\u0648\u0646 \u0645\u0634\u06a9\u0644 \u062f\u0631 \u0627\u0631\u0627\u0626\u0647\u200c\u0647\u0627<br \/>\n\u067e\u0633 \u0627\u0632 \u0627\u06cc\u062c\u0627\u062f \u0646\u0645\u0648\u062f\u0627\u0631 \u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u062e\u0648\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0631\u0627\u062d\u062a\u06cc \u0622\u0646 \u0631\u0627 \u062f\u0631 \u0627\u0631\u0627\u0626\u0647\u200c\u0647\u0627\u060c \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627 \u06cc\u0627 \u0633\u0627\u06cc\u0631 \u0633\u0646\u062f\u200c\u0647\u0627 \u0627\u062f\u063a\u0627\u0645 \u06a9\u0646\u06cc\u062f. \u067e\u0644\u062a\u0641\u0631\u0645 \u0627\u0632 \u0627\u0645\u06a9\u0627\u0646 \u0627\u06a9\u0441\u043f\u043e\u0440\u062a \u0646\u0645\u0648\u062f\u0627\u0631 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u0641\u0631\u0645\u062a\u200c\u0647\u0627 \u0645\u0627\u0646\u0646\u062f PNG\u060c SVG \u0648 PDF \u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u0627\u0637\u0645\u06cc\u0646\u0627\u0646 \u062d\u0627\u0635\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f \u0627\u062f\u063a\u0627\u0645 \u0622\u0646 \u0628\u0647 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u0648\u062c\u0648\u062f \u0634\u0645\u0627 \u0628\u062f\u0648\u0646 \u0645\u0634\u06a9\u0644 \u0627\u0646\u062c\u0627\u0645 \u0634\u0648\u062f.<\/p>\n<p>\u062f\u0633\u062a\u0631\u0633\u06cc \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 \u0627\u0628\u0631<br \/>\n\u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u06cc\u06a9 \u0627\u0628\u0632\u0627\u0631 \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 \u0627\u0628\u0631\u060c \u0648\u06cc\u0698\u0648\u0627\u0644 \u067e\u0627\u0631\u0627\u062f\u0627\u06cc\u0645 \u0622\u0646\u0644\u0627\u06cc\u0646 \u0627\u0632 \u0647\u0631 \u062c\u0627\u06cc\u06cc \u0642\u0627\u0628\u0644 \u062f\u0633\u062a\u0631\u0633\u06cc \u0627\u0633\u062a \u0648 \u0628\u0647 \u0634\u0645\u0627 \u0627\u0645\u06a9\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u0627\u0632 \u0647\u0631 \u062f\u0633\u062a\u06af\u0627\u0647\u06cc \u0628\u0627 \u0627\u062a\u0635\u0627\u0644 \u0628\u0647 \u0627\u06cc\u0646\u062a\u0631\u0646\u062a \u0631\u0648\u06cc \u0646\u0645\u0648\u062f\u0627\u0631 \u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u062e\u0648\u062f \u06a9\u0627\u0631 \u06a9\u0646\u06cc\u062f. \u0627\u06cc\u0646 \u0627\u0646\u0639\u0637\u0627\u0641\u200c\u067e\u0630\u06cc\u0631\u06cc \u0628\u0647 \u0648\u06cc\u0698\u0647 \u062f\u0631 \u0647\u0645\u06a9\u0627\u0631\u06cc \u0628\u0627 \u0627\u0639\u0636\u0627\u06cc \u062a\u06cc\u0645 \u062f\u0631 \u0645\u06a9\u0627\u0646\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0627\u0631\u0632\u0634\u0645\u0646\u062f \u0627\u0633\u062a.<\/p>\n<p>\u0628\u0627 \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u0642\u0627\u0628\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0648\u06cc\u0698\u0648\u0627\u0644 \u067e\u0627\u0631\u0627\u062f\u0627\u06cc\u0645 \u0622\u0646\u0644\u0627\u06cc\u0646\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u06cc\u06a9 \u0646\u0645\u0648\u062f\u0627\u0631 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u062c\u0630\u0627\u0628 \u0648 \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631 \u062a\u0628\u062f\u06cc\u0644 \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u0628\u0627 \u0645\u062e\u0627\u0637\u0628 \u0634\u0645\u0627 \u0647\u0645\u0627\u0647\u0646\u06af \u0628\u0627\u0634\u062f \u0648 \u0628\u0647 \u0641\u0631\u0622\u06cc\u0646\u062f \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f.<\/p>\n<h2>\u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0634\u062a\u0631 \u062f\u0631 \u0645\u0648\u0631\u062f F<a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/\">\u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u0628\u0627 \u0645\u062b\u0627\u0644\u200c\u0647\u0627<\/a><\/h2>\n<div class=\"cl-preview-section\">\n<p>\u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a \u2013 10 \u0642\u0627\u0644\u0628<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/fitness-industry\/\"><img alt=\"Fitness Industry\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/fb85bb3b-f97b-4503-89d9-ca54cacff5e9\/five-forces-analysis-design\/fitness-industry.png\" title=\"Fitness Industry\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/fb85bb3b-f97b-4503-89d9-ca54cacff5e9.xml&amp;name=Fitness%20Industry\">\u0635\u0646\u0639\u062a \u062a\u0646\u0627\u0633\u0628 \u0627\u0646\u062f\u0627\u0645<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/telecomes-industry\/\"><img alt=\"Telecomes Industry\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/d4406c26-80d5-490c-9fd5-c4ec70a81884\/five-forces-analysis-design\/telecomes-industry.png\" title=\"Telecomes Industry\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/d4406c26-80d5-490c-9fd5-c4ec70a81884.xml&amp;name=Telecomes%20Industry\">\u0635\u0646\u0639\u062a \u062a\u0644\u06a9\u0627\u0645<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/smartphone-market-2008\/\"><img alt=\"Smartphone Market 2008\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/d081a7e7-c406-4987-9149-3bc46fdd3cbe\/five-forces-analysis-design\/smartphone-market-2008.png\" title=\"Smartphone Market 2008\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/d081a7e7-c406-4987-9149-3bc46fdd3cbe.xml&amp;name=Smartphone%20Market%202008\">\u0628\u0627\u0632\u0627\u0631 \u06af\u0648\u0634\u06cc \u0647\u0648\u0634\u0645\u0646\u062f 2008<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/five-forces-analysis-template\/\"><img alt=\"Five Forces Analysis Template\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/8e0b34da-799a-424f-ac3f-56f34dfa8187\/five-forces-analysis-design\/five-forces-analysis-template.png\" title=\"Five Forces Analysis Template\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/8e0b34da-799a-424f-ac3f-56f34dfa8187.xml&amp;name=Five%20Forces%20Analysis%20Template\">\u0642\u0627\u0644\u0628 \u062a\u062d\u0644\u06cc\u0644 \u067e\u0646\u062c \u0642\u062f\u0631\u062a<\/a><\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/business-startup\/\"><img alt=\"Business Startup\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/7cbc9a0d-52a7-483a-abd0-9b2e5d855a4e\/five-forces-analysis-design\/business-startup.png\" title=\"Business Startup\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/7cbc9a0d-52a7-483a-abd0-9b2e5d855a4e.xml&amp;name=Business%20Startup\">\u0627\u0633\u062a\u0627\u0631\u062a\u200c\u0622\u067e \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/mcdonald\/\"><img alt=\"McDonald\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/7a1773ab-a19d-4c2a-8235-a84c78578af1\/five-forces-analysis-design\/mcdonald.png\" title=\"McDonald\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/7a1773ab-a19d-4c2a-8235-a84c78578af1.xml&amp;name=McDonald\">\u0645\u06a9\u200c\u062f\u0648\u0646\u0627\u0644\u062f\u0632<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/startbucks-coffee\/\"><img alt=\"Startbucks Coffee\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/5a9829a9-2ee5-4726-b0e1-e032a700fbc3\/five-forces-analysis-design\/startbucks-coffee.png\" title=\"Startbucks Coffee\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/5a9829a9-2ee5-4726-b0e1-e032a700fbc3.xml&amp;name=Startbucks%20Coffee\">\u0633\u062a\u0627\u0631\u0628\u06a9\u0633 \u06a9\u0627\u0641\u0647<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/buying-a-farm\/\"><img alt=\"Buying a Farm\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/37e21ff9-b926-4346-9ea2-619064d212e2\/five-forces-analysis-design\/buying-a-farm.png\" title=\"Buying a Farm\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/37e21ff9-b926-4346-9ea2-619064d212e2.xml&amp;name=Buying%20a%20Farm\">\u062e\u0631\u06cc\u062f \u06cc\u06a9 \u0645\u0632\u0631\u0639\u0647<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/footwear-company\/\"><img alt=\"Footwear Company\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/29b2e010-f264-4ed7-9ba3-d0907eba3dca\/five-forces-analysis-design\/footwear-company.png\" title=\"Footwear Company\"\/><\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=FiveForcesAnalysis&amp;gallery=\/repository\/29b2e010-f264-4ed7-9ba3-d0907eba3dca.xml&amp;name=Footwear%20Company\">\u0634\u0631\u06a9\u062a \u06a9\u0641\u0634<\/a><\/p>\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/five-forces-analysis\/auto-industry\/\"><img alt=\"Auto Industry\" decoding=\"async\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/1fd6ceac-767c-43d7-94db-4ddbede3c947\/five-forces-analysis-design\/auto-industry.png\" title=\"Auto Industry\"\/><\/a><\/p>\n<p><a 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