{"id":26727,"date":"2026-03-04T04:10:56","date_gmt":"2026-03-03T20:10:56","guid":{"rendered":"https:\/\/blog.visual-paradigm.com\/in\/what-is-a-customer-journey\/"},"modified":"2026-03-04T04:10:56","modified_gmt":"2026-03-03T20:10:56","slug":"what-is-a-customer-journey","status":"publish","type":"post","link":"https:\/\/blog.visual-paradigm.com\/in\/what-is-a-customer-journey\/","title":{"rendered":"\u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u0915\u094d\u092f\u093e \u0939\u0948"},"content":{"rendered":"<div class=\"preview\">\n<div class=\"preview__inner-1\">\n<div class=\"preview__inner-2\">\n<div class=\"cl-preview-section\">\n<p>\u0915\u0939\u093e\u0928\u093f\u092f\u093e\u0901 \u0939\u092e\u093e\u0930\u0940 \u0926\u0941\u0928\u093f\u092f\u093e \u0915\u094b \u092a\u0930\u093f\u092d\u093e\u0937\u093f\u0924 \u0915\u0930\u0924\u0940 \u0939\u0948\u0902\u0964 \u0917\u0941\u092b\u093e \u0915\u0940 \u0926\u0940\u0935\u093e\u0930\u094b\u0902 \u0938\u0947 \u0932\u0947\u0915\u0930 \u0905\u0917\u094d\u0928\u093f \u0915\u0947 \u091a\u093e\u0930\u094b\u0902 \u0913\u0930 \u0915\u0940 \u0932\u094b\u0915\u092a\u094d\u0930\u093f\u092f \u0915\u0925\u093e\u0913\u0902 \u0924\u0915, \u0935\u0947 \u0939\u092e\u093e\u0930\u0947 \u0938\u0902\u091a\u093e\u0930 \u0915\u0947 \u0938\u092e\u092f \u0938\u0947 \u0939\u092e\u093e\u0930\u0947 \u0938\u093e\u0925 \u0930\u0939\u0940 \u0939\u0948\u0902\u0964 \u0935\u0947 \u0935\u093f\u0915\u0938\u093f\u0924 \u0939\u094b\u0924\u0940 \u0939\u0948\u0902, \u0932\u0947\u0915\u093f\u0928 \u090f\u0915 \u0939\u0940 \u0909\u0926\u094d\u0926\u0947\u0936\u094d\u092f \u0915\u0947 \u0932\u093f\u090f: \u092e\u0928\u094b\u0930\u0902\u091c\u0928 \u0915\u0930\u0928\u093e, \u0938\u092e\u093e\u0928 \u0905\u0928\u0941\u092d\u0935 \u0938\u093e\u091d\u093e \u0915\u0930\u0928\u093e, \u0938\u093f\u0916\u093e\u0928\u093e \u0914\u0930 \u092a\u0930\u0902\u092a\u0930\u093e\u0913\u0902 \u0915\u093e \u092a\u093e\u0932\u0928 \u0915\u0930\u0928\u093e\u0964<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p style=\"text-align: center\"><a href=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/what-is-customer-journey-map.png\"><img alt=\"What is a Customer Journey shopping\" decoding=\"async\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/what-is-customer-journey-map.png\" title=\"What is a Customer Journey shopping\"\/><\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p style=\"text-align: center\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/20a586ff-fb97-41d4-915f-072f48316a2f.xml&amp;name=What%20is%20Customer%20Journey%20Map%3F\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<h2 id=\"why-study-a-customer-journey\">\u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u0915\u093e \u0905\u0927\u094d\u092f\u092f\u0928 \u0915\u094d\u092f\u094b\u0902 \u0915\u0930\u0947\u0902?<\/h2>\n<\/div>\n<div class=\"cl-preview-section\">\n<p>\u092c\u0939\u0941\u0924 \u0938\u0902\u0917\u0920\u0928 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e \u0921\u0947\u091f\u093e \u090f\u0915\u0924\u094d\u0930 \u0915\u0930\u0928\u0947 \u092a\u0930 \u0927\u094d\u092f\u093e\u0928 \u0915\u0947\u0902\u0926\u094d\u0930\u093f\u0924 \u0915\u0930 \u0930\u0939\u0947 \u0939\u0948\u0902\u0964 \u0939\u093e\u0932\u093e\u0902\u0915\u093f, \u0921\u0947\u091f\u093e \u0905\u0915\u094d\u0938\u0930 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e \u0915\u0947 \u0928\u093e\u0930\u093e\u091c\u0917\u0940 \u0914\u0930 \u0905\u0928\u0941\u092d\u0935 \u0915\u094b \u0938\u094d\u092a\u0937\u094d\u091f \u0930\u0942\u092a \u0938\u0947 \u0935\u094d\u092f\u0915\u094d\u0924 \u0928\u0939\u0940\u0902 \u0915\u0930 \u092a\u093e\u0924\u093e \u0939\u0948, \u0932\u0947\u0915\u093f\u0928 \u0915\u0939\u093e\u0928\u093f\u092f\u093e\u0901 \u0907\u0938 \u0938\u092e\u0938\u094d\u092f\u093e \u0915\u094b \u0939\u0932 \u0915\u0930 \u0938\u0915\u0924\u0940 \u0939\u0948\u0902\u0964 \u0915\u0939\u093e\u0928\u0940 \u0938\u0941\u0928\u093e\u0928\u093e \u0915\u0947\u0935\u0932 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e\u0913\u0902 \u0915\u094b \u091c\u094b\u0921\u093c\u0928\u0947 \u0915\u093e \u090f\u0915 \u0909\u092a\u0915\u0930\u0923 \u0928\u0939\u0940\u0902 \u0939\u0948, \u092c\u0932\u094d\u0915\u093f \u0938\u0902\u0917\u0920\u0928\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f \u0905\u092a\u0928\u0947 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e\u0913\u0902 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u092c\u0947\u0939\u0924\u0930 \u091c\u093e\u0928\u0928\u0947 \u0915\u093e \u090f\u0915 \u092a\u094d\u0930\u092d\u093e\u0935\u0940 \u0924\u0930\u0940\u0915\u093e \u092d\u0940 \u0939\u0948\u0964 \u0935\u094d\u092f\u093e\u092a\u093e\u0930 \u092e\u0947\u0902 \u0938\u092c\u0938\u0947 \u0905\u091a\u094d\u091b\u0947 \u0915\u0939\u093e\u0928\u0940 \u0938\u0941\u0928\u093e\u0928\u0947 \u0915\u0947 \u0909\u092a\u0915\u0930\u0923\u094b\u0902 \u092e\u0947\u0902 \u0938\u0947 \u090f\u0915 \u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u092f\u094b\u091c\u0928\u093e \u0939\u0948\u0964<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p><a href=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/customer-journey-map-infographic.png\"><img alt=\"What is a Customer Journey\" class=\"aligncenter\" decoding=\"async\" height=\"955\" loading=\"lazy\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/customer-journey-map-infographic.png\" title=\"What is a Customer Journey\" width=\"382\"\/><\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p style=\"text-align: center\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=Infographics&amp;gallery=\/repository\/e84efe0d-c270-4af0-84a8-c8a11511e891.xml&amp;name=Customer%20Journey%20Map%20Infographic\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<h2 id=\"what-is-the-customer-journey-map\">\u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u0928\u0915\u094d\u0936\u093e \u0915\u094d\u092f\u093e \u0939\u0948?<\/h2>\n<\/div>\n<div class=\"cl-preview-section\">\n<p>\u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u0928\u0915\u094d\u0936\u093e (\u091c\u093f\u0938\u0947 \u0917\u094d\u0930\u093e\u0939\u0915 \u0905\u0928\u0941\u092d\u0935 \u0928\u0915\u094d\u0936\u093e \u092d\u0940 \u0915\u0939\u093e \u091c\u093e\u0924\u093e \u0939\u0948) \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e \u0905\u0928\u0941\u092d\u0935 \u0915\u0940 \u0915\u0939\u093e\u0928\u0940 \u092c\u0924\u093e\u0924\u093e \u0939\u0948: \u092a\u094d\u0930\u093e\u0930\u0902\u092d\u093f\u0915 \u0938\u0902\u092a\u0930\u094d\u0915 \u0938\u0947 \u0932\u0947\u0915\u0930 \u0938\u0902\u092a\u0930\u094d\u0915 \u0938\u094d\u0925\u093e\u092a\u093f\u0924 \u0915\u0930\u0928\u0947 \u0924\u0915 \u0914\u0930 \u0932\u0902\u092c\u0947 \u0938\u092e\u092f \u0924\u0915 \u0938\u093e\u091d\u0947\u0926\u093e\u0930\u0940 \u0924\u0915\u0964 \u0907\u0938\u092e\u0947\u0902 \u0915\u0939\u093e\u0928\u0940 \u0915\u0947 \u0935\u093f\u0936\u093f\u0937\u094d\u091f \u0939\u093f\u0938\u094d\u0938\u094b\u0902 \u092a\u0930 \u0927\u094d\u092f\u093e\u0928 \u0915\u0947\u0902\u0926\u094d\u0930\u093f\u0924 \u0915\u093f\u092f\u093e \u091c\u093e \u0938\u0915\u0924\u093e \u0939\u0948 \u092f\u093e \u092a\u0942\u0930\u0947 \u0905\u0928\u0941\u092d\u0935 \u0915\u093e \u092a\u0942\u0930\u093e \u091a\u093f\u0924\u094d\u0930 \u092a\u094d\u0930\u0938\u094d\u0924\u0941\u0924 \u0915\u093f\u092f\u093e \u091c\u093e \u0938\u0915\u0924\u093e \u0939\u0948\u0964<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p>\u0917\u094d\u0930\u093e\u0939\u0915 \u0905\u0928\u0941\u092d\u0935 \u0928\u0915\u094d\u0936\u093e \u0939\u092e\u0947\u0936\u093e \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e\u0913\u0902 \u0914\u0930 \u0938\u0902\u0917\u0920\u0928\u094b\u0902 \u0915\u0947 \u092e\u0941\u0916\u094d\u092f \u0905\u0902\u0924\u0930\u0915\u094d\u0930\u093f\u092f\u093e \u0935\u094d\u092f\u0935\u0939\u093e\u0930 \u0915\u0940 \u092a\u0939\u091a\u093e\u0928 \u0915\u0930\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e \u0915\u0947 \u092d\u093e\u0935\u0928\u093e\u0913\u0902, \u092a\u094d\u0930\u0947\u0930\u0923\u093e\u0913\u0902 \u0914\u0930 \u0938\u0902\u0917\u0920\u0928 \u0938\u0947 \u0938\u0902\u092c\u0902\u0927\u093f\u0924 \u092a\u094d\u0930\u0924\u094d\u092f\u0947\u0915 \u0938\u094d\u092a\u0930\u094d\u0936 \u092c\u093f\u0902\u0926\u0941 \u0915\u0947 \u0938\u093e\u0925 \u0938\u092e\u0938\u094d\u092f\u093e\u0913\u0902 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u092c\u0924\u093e\u0924\u093e \u0939\u0948\u0964<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<ul>\n<li>\u092f\u0939 \u0905\u0915\u094d\u0938\u0930 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e \u0915\u0947 \u0905\u0927\u093f\u0915 \u0936\u0915\u094d\u0924\u093f\u0936\u093e\u0932\u0940 \u092a\u094d\u0930\u0947\u0930\u0923\u093e \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0939\u092e\u0947\u0902 \u092c\u0924\u093e\u0924\u093e \u0939\u0948\u0964<\/li>\n<li>\u0935\u0947 \u0915\u094d\u092f\u093e \u0939\u093e\u0938\u093f\u0932 \u0915\u0930\u0928\u093e \u091a\u093e\u0939\u0924\u0947 \u0939\u0948\u0902? \u0938\u0902\u0917\u0920\u0928 \u0915\u0947 \u0932\u093f\u090f \u0909\u0928\u0915\u0940 \u0909\u092e\u094d\u092e\u0940\u0926\u0947\u0902 \u0915\u094d\u092f\u093e \u0939\u0948\u0902?<\/li>\n<\/ul>\n<\/div>\n<div class=\"cl-preview-section\">\n<p>\u0917\u094d\u0930\u093e\u0939\u0915 \u092f\u093e\u0924\u094d\u0930\u093e \u0928\u0915\u094d\u0936\u0947 \u0935\u093f\u092d\u093f\u0928\u094d\u0928 \u0930\u0942\u092a\u094b\u0902 \u092e\u0947\u0902 \u0939\u094b\u0924\u0947 \u0939\u0948\u0902, \u0932\u0947\u0915\u093f\u0928 \u0906\u092e\u0924\u094c\u0930 \u092a\u0930 \u0915\u093f\u0938\u0940 \u092a\u094d\u0930\u0915\u093e\u0930 \u0915\u0947 \u0938\u0942\u091a\u0928\u093e \u0928\u0915\u094d\u0936\u0947 \u0915\u093e \u092a\u094d\u0930\u0924\u093f\u0928\u093f\u0927\u093f\u0924\u094d\u0935 \u0915\u0930\u0924\u0947 \u0939\u0948\u0902\u0964 \u0930\u0942\u092a \u0915\u0947 \u092c\u093e\u0935\u091c\u0942\u0926 \u0932\u0915\u094d\u0937\u094d\u092f \u090f\u0915 \u0939\u0940 \u0939\u0948: \u0938\u0902\u0917\u0920\u0928\u094b\u0902 \u0915\u094b \u0905\u092a\u0928\u0947 \u0909\u092a\u092f\u094b\u0917\u0915\u0930\u094d\u0924\u093e\u0913\u0902 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0905\u0927\u093f\u0915 \u091c\u093e\u0917\u0930\u0942\u0915 \u092c\u0928\u093e\u0928\u093e\u0964<\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p style=\"text-align: center\"><img alt=\"What is a Customer Journey light bulb\" class=\"\" decoding=\"async\" height=\"361\" loading=\"lazy\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/1_simple-customer-journey-map-cjm.png\" title=\"What is a Customer Journey light bulb\" width=\"641\"\/><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/b93817f5-0a1f-48e1-8e3b-0c76b1fe649a.xml&amp;name=Simple%20Customer%20Journey%20Map%20%28CJM%29\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><img alt=\"What is a Customer Journey sample\" decoding=\"async\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/customer-journey-mapping-tools.png\" title=\"What is a Customer Journey sample\"\/><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/05b30aa2-88f9-4ff4-975e-aac59d2a33e9.xml&amp;name=Customer%20Journey%20Mapping%20Tools\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><img alt=\"What is a Customer Journey sample 3\" decoding=\"async\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/1_what-are-customer-journey-maps.png\" title=\"What is a Customer Journey sample 3\"\/><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/5ab2afe8-bcbb-4648-a681-adb086f60f6d.xml&amp;name=What%20are%20Customer%20Journey%20Maps%3F\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><img alt=\"What is a Customer Journey sample 2\" decoding=\"async\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/customer-journey-map-explained.png\" title=\"What is a Customer Journey sample 2\"\/><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/9be019b7-1884-4d84-a6c7-fe85f5ce16a1.xml&amp;name=Customer%20Journey%20Map%20Explained\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<div class=\"cl-preview-section\" style=\"text-align: center\">\n<p><img alt=\"What is a Customer Journey sample 4\" decoding=\"async\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/1_how-to-do-customer-journey-mapping.png\" title=\"What is a Customer Journey sample 4\"\/><\/p>\n<\/div>\n<div class=\"cl-preview-section\">\n<p style=\"text-align: center\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#infoart:proj=0&amp;type=CustomerJourneyMaps&amp;gallery=\/repository\/8917d079-ed73-4be9-a5f8-79c35a9d291f.xml&amp;name=How%20to%20Do%20Customer%20Journey%20Mapping\">\u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b \u0938\u0902\u092a\u093e\u0926\u093f\u0924 \u0915\u0930\u0947\u0902<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0915\u0939\u093e\u0928\u093f\u092f\u093e\u0901 \u0939\u092e\u093e\u0930\u0940 \u0926\u0941\u0928\u093f\u092f\u093e \u0915\u094b \u092a\u0930\u093f\u092d\u093e\u0937\u093f\u0924 \u0915\u0930\u0924\u0940 \u0939\u0948\u0902\u0964 \u0917\u0941\u092b\u093e \u0915\u0940 \u0926\u0940\u0935\u093e\u0930\u094b\u0902 \u0938\u0947 \u0932\u0947\u0915\u0930 \u0905\u0917\u094d\u0928\u093f \u0915\u0947 \u091a\u093e\u0930\u094b\u0902 \u0913\u0930 \u0915\u0940 \u0932\u094b\u0915\u092a\u094d\u0930\u093f\u092f \u0915\u0925\u093e\u0913\u0902 \u0924\u0915, \u0935\u0947 \u0939\u092e\u093e\u0930\u0947 \u0938\u0902\u091a\u093e\u0930 \u0915\u0947 \u0938\u092e\u092f \u0938\u0947 \u0939\u092e\u093e\u0930\u0947 \u0938\u093e\u0925 \u0930\u0939\u0940 \u0939\u0948\u0902\u0964 \u0935\u0947 \u0935\u093f\u0915\u0938\u093f\u0924 \u0939\u094b\u0924\u0940 \u0939\u0948\u0902, \u0932\u0947\u0915\u093f\u0928 \u090f\u0915 \u0939\u0940 \u0909\u0926\u094d\u0926\u0947\u0936\u094d\u092f \u0915\u0947 \u0932\u093f\u090f: \u092e\u0928\u094b\u0930\u0902\u091c\u0928 \u0915\u0930\u0928\u093e, \u0938\u092e\u093e\u0928 \u0905\u0928\u0941\u092d\u0935 \u0938\u093e\u091d\u093e \u0915\u0930\u0928\u093e, \u0938\u093f\u0916\u093e\u0928\u093e \u0914\u0930 \u092a\u0930\u0902\u092a\u0930\u093e\u0913\u0902 \u0915\u093e \u092a\u093e\u0932\u0928 \u0915\u0930\u0928\u093e\u0964 \u0907\u0938 \u091f\u0947\u092e\u094d\u092a\u0932\u0947\u091f \u0915\u094b 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