{"id":3711,"date":"2022-02-11T13:05:54","date_gmt":"2022-02-11T05:05:54","guid":{"rendered":"https:\/\/blog.visual-paradigm.com\/pt\/?p=3711"},"modified":"2022-11-28T16:12:57","modified_gmt":"2022-11-28T08:12:57","slug":"what-is-lewins-three-stage-change-process-model","status":"publish","type":"post","link":"https:\/\/blog.visual-paradigm.com\/pt\/what-is-lewins-three-stage-change-process-model\/","title":{"rendered":"Qual \u00c9 O Modelo De Processo De Mudan\u00e7a De Tr\u00eas Est\u00e1gios De Lewin?"},"content":{"rendered":"<p><span><span class=\"\">Muitos modelos foram desenvolvidos para explicar a mudan\u00e7a organizacional.\u00a0<\/span>Um dos primeiros modelos foi desenvolvido por Kurt Lewin, psic\u00f3logo alem\u00e3o e pesquisador de comunica\u00e7\u00e3o e desenvolvimento organizacional.\u00a0<\/span><a href=\"https:\/\/online.visual-paradigm.com\/cn\/knowledge\/business-design\/understand-lewins-change-management-model\/\"><span>A abordagem de tr\u00eas etapas de Lewin<\/span><\/a><span>\u00a0v\u00ea a mudan\u00e7a como uma quebra no equil\u00edbrio organizacional ou um degelo.\u00a0Uma vez que o degelo esteja completo, a mudan\u00e7a em si pode ser introduzida, mas simplesmente introduzi-la n\u00e3o garante que ela dure;\u00a0o novo estado precisa ser recongelado.\u00a0O novo estado precisa ser recongelado para que possa ser mantido por um per\u00edodo de tempo significativo.\u00a0Assim, o objetivo do recongelamento \u00e9 estabilizar o novo estado, equilibrando as duas for\u00e7as de condu\u00e7\u00e3o e for\u00e7as de liga\u00e7\u00e3o.<\/span><\/p>\n<h2><span id=\"Lewins_three_stages_of_change\"><span>Os tr\u00eas est\u00e1gios de mudan\u00e7a de Lewin<\/span><\/span><\/h2>\n<p><span>O modelo de mudan\u00e7a de 3 est\u00e1gios descreve o estado atual como o status quo.\u00a0Ele apresenta o processo de mudan\u00e7a e ent\u00e3o come\u00e7a com a mudan\u00e7a proposta e depois evolui para o estado futuro desejado.<\/span><\/p>\n<p><span>Segundo Lewin, a mudan\u00e7a nas organiza\u00e7\u00f5es pode passar por tr\u00eas est\u00e1gios b\u00e1sicos:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p id=\"CVvgmrQ\"><img decoding=\"async\" class=\"alignnone size-full wp-image-3732 \" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/lewin-change-model-template.png\" alt=\"\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span>Fase 1: Descongelamento \u2013<\/span><\/strong><span>\u00a0Criando o \u00edmpeto para a\u00a0<\/span><strong><span>mudan\u00e7a<\/span><\/strong><\/p>\n<p><span>A organiza\u00e7\u00e3o deve acordar para a nova realidade, romper com o passado e reconhecer que a velha forma de fazer as coisas n\u00e3o \u00e9 mais aceit\u00e1vel.\u00a0Ser\u00e1 muito dif\u00edcil para a organiza\u00e7\u00e3o abra\u00e7ar uma nova vis\u00e3o de futuro at\u00e9 que se separe das estruturas e comportamentos de gest\u00e3o que j\u00e1 n\u00e3o funcionam e que procurar\u00e1 quebrar.<\/span><\/p>\n<ol>\n<li><span>Comportamentos ou atitudes atuais devem ser definitivamente negados ou n\u00e3o mais refor\u00e7ados ou afirmados por um per\u00edodo de tempo.<\/span><\/li>\n<li><span>Essa nega\u00e7\u00e3o deve estabelecer um senso de urg\u00eancia suficiente para produzir mudan\u00e7as.<\/span><\/li>\n<li><span>Crie seguran\u00e7a psicol\u00f3gica reduzindo as barreiras \u00e0 mudan\u00e7a ou reduzindo o medo do fracasso.<\/span><\/li>\n<\/ol>\n<p><strong><span>Fase 2: Mudan\u00e7a \u2013<\/span><\/strong><span>\u00a0indica a dire\u00e7\u00e3o da mudan\u00e7a e implementa a mudan\u00e7a para que os membros desenvolvam novas atitudes e comportamentos.<\/span><\/p>\n<p><span>A organiza\u00e7\u00e3o cria e possui uma vis\u00e3o do futuro e integra as etapas necess\u00e1rias para atingir esse objetivo.\u00a0Um dos primeiros passos para orquestrar a mudan\u00e7a \u00e9 unir toda a organiza\u00e7\u00e3o sob uma vis\u00e3o coesa.\u00a0Essa vis\u00e3o n\u00e3o apenas inclui alguma declara\u00e7\u00e3o de sua miss\u00e3o, filosofia e objetivos estrat\u00e9gicos, mas tamb\u00e9m \u00e9 projetada para delinear muito claramente como a organiza\u00e7\u00e3o deve ser idealmente no futuro.\u00a0\u00c9 comparado ao \u201csonho organizacional \u2013 usar a imagina\u00e7\u00e3o para encorajar as pessoas a repensar o que \u00e9 poss\u00edvel\u201d.<\/span><\/p>\n<ol>\n<li><span>Identifica\u00e7\u00e3o com o modelo.\u00a0Ou seja, a maneira mais eficaz de aprender uma nova perspectiva ou estabelecer uma nova atitude \u00e9 observar como os outros o fazem e usar essa pessoa como modelo para o desenvolvimento de novas atitudes ou comportamentos.<\/span><\/li>\n<li><span>Selecionar v\u00e1rias informa\u00e7\u00f5es da realidade objetiva e filtrar a complexidade do ambiente para encontrar informa\u00e7\u00f5es sobre um problema espec\u00edfico.<\/span><\/li>\n<\/ol>\n<p><strong><span>Est\u00e1gio 3: Recongelamento &#8211;<\/span><\/strong><span>\u00a0Mudan\u00e7a Estabilizadora<\/span><\/p>\n<p><span>\u00c0 medida que novas atitudes, pr\u00e1ticas e pol\u00edticas s\u00e3o usadas para mudar a empresa, elas devem ser \u201crecongeladas\u201d ou solidificadas.\u00a0O recongelamento estabiliza a organiza\u00e7\u00e3o em um novo equil\u00edbrio para garantir que a nova maneira de trabalhar n\u00e3o mude facilmente e refor\u00e7a os novos comportamentos que sustentam a mudan\u00e7a.<\/span><\/p>\n<ol>\n<li><span>Dar aos membros a oportunidade de testar se as novas atitudes e comportamentos se adequam \u00e0 sua situa\u00e7\u00e3o espec\u00edfica.\u00a0A ades\u00e3o inicial do membro ao modelo pode ser m\u00ednima e deve ser sustentada com encorajamento.<\/span><\/li>\n<li><span>D\u00ea ao membro a oportunidade de testar a aceita\u00e7\u00e3o e afirma\u00e7\u00e3o da nova atitude por parte de outras pessoas com quem tem um relacionamento significativo.\u00a0As novas atitudes e comportamentos dos indiv\u00edduos podem ser mantidos por mais tempo \u00e0 medida que os membros do grupo os refor\u00e7am uns com os outros.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" title=\"Qual \u00e9 o modelo de processo de mudan\u00e7a em tr\u00eas est\u00e1gios de Lewin?\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/1_lewins-change-model.png\" alt=\"Qual \u00e9 o modelo de processo de mudan\u00e7a em tr\u00eas est\u00e1gios de Lewin?\" \/><\/p>\n<h3><span id=\"The_Purpose_of_Lewins_Change_Model\"><span>O prop\u00f3sito do modelo de mudan\u00e7a de Lewin<\/span><\/span><\/h3>\n<p><span>\u00c9 um fato constante que qualquer neg\u00f3cio precisa de constante crescimento e mudan\u00e7a.\u00a0Isso pode ser devido ao crescimento das empresas, mudan\u00e7as na demanda do consumidor ou pol\u00edticas governamentais ou avan\u00e7os na tecnologia.\u00a0A teoria de gerenciamento de mudan\u00e7as de Lewin ajuda a explicar a incerteza e a resist\u00eancia \u00e0 mudan\u00e7a que todos os funcion\u00e1rios de uma organiza\u00e7\u00e3o podem enfrentar.\u00a0A falta de coopera\u00e7\u00e3o entre os funcion\u00e1rios e a desconfian\u00e7a generalizada de processos n\u00e3o comprovados s\u00e3o obst\u00e1culos comuns \u00e0 mudan\u00e7a.\u00a0Para que possamos fazer uma transi\u00e7\u00e3o bem-sucedida do estado \u201cpresente\u201d para o estado \u201cesperado\u201d, \u00e9 \u00fatil aplicar m\u00e9todos de gerenciamento de mudan\u00e7as, como a teoria de Kurt Lewin.`<\/span><\/p>\n<p><span>Uma das constantes de qualquer neg\u00f3cio \u00e9 a necessidade de crescimento e mudan\u00e7as regulares.\u00a0Isso pode ser devido ao crescimento da empresa, mudan\u00e7as na demanda do consumidor ou pol\u00edtica governamental ou avan\u00e7os na tecnologia.\u00a0A teoria de gerenciamento de mudan\u00e7as de Lewin ajuda a explicar a incerteza e a resist\u00eancia \u00e0 mudan\u00e7a que todos os funcion\u00e1rios de uma organiza\u00e7\u00e3o podem enfrentar.\u00a0A falta de colabora\u00e7\u00e3o entre os funcion\u00e1rios e uma desconfian\u00e7a geral de processos n\u00e3o comprovados s\u00e3o barreiras comuns para alcan\u00e7ar a mudan\u00e7a.\u00a0Para que possamos fazer uma transi\u00e7\u00e3o bem-sucedida do estado \u201catual\u201d para o estado \u201cdesejado\u201d, \u00e9 \u00fatil aplicar m\u00e9todos de gerenciamento de mudan\u00e7as, como a teoria de Kurt Lewin.<\/span><\/p>\n<p><span>Uma das constantes de qualquer neg\u00f3cio \u00e9 a necessidade de crescimento e mudan\u00e7as regulares.\u00a0Isso pode ser devido ao crescimento da empresa, mudan\u00e7as na demanda do consumidor ou pol\u00edtica governamental ou avan\u00e7os na tecnologia.\u00a0A teoria de gerenciamento de mudan\u00e7as de Lewin ajuda a explicar a incerteza e a resist\u00eancia \u00e0 mudan\u00e7a que todos os funcion\u00e1rios de uma organiza\u00e7\u00e3o podem enfrentar.\u00a0A falta de colabora\u00e7\u00e3o entre os funcion\u00e1rios, uma desconfian\u00e7a geral de processos n\u00e3o comprovados s\u00e3o barreiras comuns para alcan\u00e7ar a mudan\u00e7a, para que possamos fazer a transi\u00e7\u00e3o com sucesso do estado \u201catual\u201d para o estado \u201cesperado\u201d, \u00e9 \u00fatil aplicar m\u00e9todos de gerenciamento de mudan\u00e7a, como Kurt teoria de Lewin.<\/span><\/p>\n<p><span>O modelo de mudan\u00e7a organizacional de Lewin lan\u00e7ou as bases para o estudo da teoria da mudan\u00e7a organizacional, e seu modelo desse processo t\u00edpico de tr\u00eas partes foi herdado e desenvolvido por muitos cientistas de mudan\u00e7a organizacional.\u00a0\u00c9 amplamente aceito que existe um modelo t\u00edpico de processo de mudan\u00e7a organizacional que consiste em 3 partes: selecionar uma organiza\u00e7\u00e3o defeituosa, permitindo que ela passe por dif\u00edceis est\u00e1gios de transi\u00e7\u00e3o e, eventualmente, precipitando-a no estado desejado de abund\u00e2ncia.<\/span><\/p>\n<h3><span id=\"Infographics_Tool_and_Templates\"><span>Ferramenta e modelos de infogr\u00e1ficos<\/span><\/span><\/h3>\n<p><span>Visual Paradigm Online (VP Online) \u00e9 um software de diagrama\u00e7\u00e3o online que suporta o Lewins Change Model e muitos outros diagramas, como UML, Organograma, Floor Plan, wireframe, \u00e1rvore geneal\u00f3gica, ERD, etc. Voc\u00ea pode facilmente desenhar o Lewin&#8217;s Change Model com um simples e editor gr\u00e1fico intuitivo.<\/span><\/p>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/unfreeze-change-refreeze-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Descongelar Alterar Modelo de Recongelamento\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/cfc9378b-16db-4cae-9c60-b3e2cc5e3bea\/lewins-change-model-design\/unfreeze-change-refreeze-model.png\" alt=\"Lewins Change Model template: Unfreeze Change Refreeze Model (Criado pelo marcador Lewins Change Model da InfoART)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/1_unfreeze-change-refreeze-model.png\" data-loaded=\"true\" data-wp-editing=\"1\" \/><\/a><\/p>\n<div class=\"template-caption-front\" title=\"Descongelar Alterar Modelo de Recongelamento\">\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/cfc9378b-16db-4cae-9c60-b3e2cc5e3bea.xml&amp;name=Unfreeze%20Change%20Refreeze%20Model\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<div class=\"template-button-set\"><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewin-model-of-change\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Modelo Lewin de Mudan\u00e7a\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/87344466-13d7-4164-9ed0-2bf8355a315e\/lewins-change-model-design\/lewin-model-of-change.png\" alt=\"Lewins Change Model template: Lewin Model of Change (criado pelo marcador do modelo de mudan\u00e7a Lewins da InfoART)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewin-model-of-change.png\" data-loaded=\"true\" \/><\/a><\/p>\n<div class=\"template-caption-front\" title=\"Modelo Lewin de Mudan\u00e7a\">\n<p><span class=\"caption-box\"><span>Modelo Lewin de Mudan\u00e7a<\/span><\/span><\/p>\n<p><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/87344466-13d7-4164-9ed0-2bf8355a315e.xml&amp;name=Lewin%20Model%20of%20Change\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewins-3-stage-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Modelo de 3 est\u00e1gios de Lewin\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/f703210a-5dca-44c6-9f7c-e0a53e618d78\/lewins-change-model-design\/lewins-3-stage-model.png\" alt=\"Lewins Change Model template: Lewin's 3-Stage Model (criado pelo marcador InfoART's Lewins Change Model)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewins-3-stage-model.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de 3 est\u00e1gios de Lewin\"><span class=\"caption-box\"><span>Modelo de 3 est\u00e1gios de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de 3 est\u00e1gios de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/f703210a-5dca-44c6-9f7c-e0a53e618d78.xml&amp;name=Lewin%27s%203-Stage%20Model\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewin-change-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Modelo de mudan\u00e7a de Lewin\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/ddc0fc9e-f202-4ffc-b7ff-ee0ee811abeb\/lewins-change-model-design\/lewin-change-model.png\" alt=\"Lewins Change Model template: Lewin Change Model (criado pelo marcador do modelo de mudan\u00e7a Lewins da InfoART)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewin-change-model.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de mudan\u00e7a de Lewin\"><span class=\"caption-box\"><span>Modelo de mudan\u00e7a de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de mudan\u00e7a de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/ddc0fc9e-f202-4ffc-b7ff-ee0ee811abeb.xml&amp;name=Lewin%20Change%20Model\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewin-change-model-template\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Modelo de Modelo de Mudan\u00e7a de Lewin\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/lewin-change-model-template.png\" alt=\"Lewins Change Model template: Lewin Change Model Template (criado pelo marcador do modelo de mudan\u00e7a Lewins da InfoART)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewin-change-model-template.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de Modelo de Mudan\u00e7a de Lewin\"><span class=\"caption-box\"><span>Modelo de Modelo de Mudan\u00e7a de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de Modelo de Mudan\u00e7a de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/f295d269-8a42-4b97-8078-c04f2df6f839.xml&amp;name=Lewin%20Change%20Model%20Template\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<div class=\"template-button-set\"><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewin-change-management-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad aligncenter\" title=\"Modelo de Gest\u00e3o de Mudan\u00e7as Lewin\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/8e83d760-0435-4336-88b3-e81e60d5e501\/lewins-change-model-design\/lewin-change-management-model.png\" alt=\"Lewins Change Model template: Lewin Change Management Model (Criado pelo marcador do Modelo de Mudan\u00e7a Lewins da InfoART)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewin-change-management-model.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de Gest\u00e3o de Mudan\u00e7as Lewin\"><span class=\"caption-box\"><span>Modelo de Gest\u00e3o de Mudan\u00e7as Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de Gest\u00e3o de Mudan\u00e7as Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/8e83d760-0435-4336-88b3-e81e60d5e501.xml&amp;name=Lewin%20Change%20Management%20Model\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<div class=\"template-button-set\"><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewins-3-stage-change-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad\" title=\"Modelo de Mudan\u00e7a em 3 Est\u00e1gios de Lewin\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/9c2fe0b0-e5cb-4357-8387-4a530788eb11\/lewins-change-model-design\/lewins-3-stage-change-model.png\" alt=\"Lewins Change Model template: Lewin's 3-Stage Change Model (criado pelo marcador InfoART's Lewins Change Model)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewins-3-stage-change-model.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de Mudan\u00e7a em 3 Est\u00e1gios de Lewin\"><span class=\"caption-box\"><span>Modelo de Mudan\u00e7a em 3 Est\u00e1gios de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de Mudan\u00e7a em 3 Est\u00e1gios de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/9c2fe0b0-e5cb-4357-8387-4a530788eb11.xml&amp;name=Lewin%27s%203-Stage%20Change%20Model\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<div class=\"template-button-set\"><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewins-change-model-template\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad\" title=\"Modelo de modelo de mudan\u00e7a de Lewin\" src=\"https:\/\/online.visual-paradigm.com\/repository\/images\/6b582acb-cfca-457d-8d22-323b1f75cbad\/lewins-change-model-design\/lewins-change-model-template.png\" alt=\"Lewins Change Model template: Lewin's Change Model Template (criado pelo marcador InfoART's Lewins Change Model)\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/lewins-change-model-template.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de modelo de mudan\u00e7a de Lewin\"><span class=\"caption-box\"><span>Modelo de modelo de mudan\u00e7a de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de modelo de mudan\u00e7a de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/6b582acb-cfca-457d-8d22-323b1f75cbad.xml&amp;name=Lewin%27s%20Change%20Model%20Template\" target=\"_blank\" rel=\"noopener\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<div class=\"template-button-set\"><\/div>\n<\/div>\n<div class=\"infoart-templates-item\">\n<p><a href=\"https:\/\/online.visual-paradigm.com\/diagrams\/templates\/lewins-change-model\/lewins-change-model\/\"><img decoding=\"async\" class=\"related-templates-masonry-content lozad\" title=\"Modelo de Mudan\u00e7a de Lewin\" src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/10\/1_lewins-change-model.png\" alt=\"Qual \u00e9 o modelo de processo de mudan\u00e7a em tr\u00eas est\u00e1gios de Lewin?\" data-src=\"https:\/\/blog.visual-paradigm.com\/wp-content\/uploads\/2022\/02\/1_lewins-change-model.png\" data-loaded=\"true\" \/><\/a><\/p>\n<p title=\"Modelo de Mudan\u00e7a de Lewin\"><span class=\"caption-box\"><span>Modelo de Mudan\u00e7a de Lewin<\/span><\/span><\/p>\n<div class=\"template-caption-front\" title=\"Modelo de Mudan\u00e7a de Lewin\"><a class=\"edit-template-v1\" href=\"https:\/\/online.visual-paradigm.com\/app\/diagrams\/#diagram:proj=0&amp;type=LewinsChangeModel&amp;gallery=\/repository\/1141e913-f3f3-413e-b462-5baff460e6c6.xml&amp;name=Lewin%27s%20Change%20Model\"><span>EDITAR ESTE DIAGRAMA<\/span><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Muitos modelos foram desenvolvidos para explicar a mudan\u00e7a organizacional. Um dos primeiros modelos foi desenvolvido por Kurt Lewin, psic\u00f3logo e pesquisador alem\u00e3o em comunica\u00e7\u00e3o e desenvolvimento organizacional. A abordagem de tr\u00eas etapas de Lewin v\u00ea a mudan\u00e7a como uma quebra no equil\u00edbrio organizacional, ou um degelo. Uma vez que o degelo esteja completo, a mudan\u00e7a em si pode ser introduzida, mas simplesmente introduzir a mudan\u00e7a n\u00e3o garante que a mudan\u00e7a durar\u00e1; o novo estado precisa ser recongelado. O novo estado precisa ser recongelado para que possa ser mantido por um per\u00edodo significativo de tempo. Assim, o objetivo do recongelamento \u00e9 estabilizar o novo estado equilibrando as duas for\u00e7as de condu\u00e7\u00e3o e de liga\u00e7\u00e3o.<\/p>\n","protected":false},"author":1,"featured_media":3732,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[38],"tags":[],"class_list":["post-3711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-change-management","loop-entry","clr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qual \u00c9 O Modelo De Processo De Mudan\u00e7a De Tr\u00eas Est\u00e1gios De Lewin? - Visual Paradigm Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.visual-paradigm.com\/pt\/what-is-lewins-three-stage-change-process-model\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qual \u00c9 O Modelo De Processo De Mudan\u00e7a De Tr\u00eas Est\u00e1gios De Lewin? - Visual Paradigm Blog\" \/>\n<meta property=\"og:description\" content=\"Muitos modelos foram desenvolvidos para explicar a mudan\u00e7a organizacional. Um dos primeiros modelos foi desenvolvido por Kurt Lewin, psic\u00f3logo e pesquisador alem\u00e3o em comunica\u00e7\u00e3o e desenvolvimento organizacional. A abordagem de tr\u00eas etapas de Lewin v\u00ea a mudan\u00e7a como uma quebra no equil\u00edbrio organizacional, ou um degelo. Uma vez que o degelo esteja completo, a mudan\u00e7a em si pode ser introduzida, mas simplesmente introduzir a mudan\u00e7a n\u00e3o garante que a mudan\u00e7a durar\u00e1; o novo estado precisa ser recongelado. O novo estado precisa ser recongelado para que possa ser mantido por um per\u00edodo significativo de tempo. Assim, o objetivo do recongelamento \u00e9 estabilizar o novo estado equilibrando as duas for\u00e7as de condu\u00e7\u00e3o e de liga\u00e7\u00e3o.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.visual-paradigm.com\/pt\/what-is-lewins-three-stage-change-process-model\/\" \/>\n<meta property=\"og:site_name\" content=\"Visual Paradigm Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-11T05:05:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-28T08:12:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.visual-paradigm.com\/pt\/wp-content\/uploads\/sites\/11\/2022\/02\/img_6205ee3184373.png\" \/>\n\t<meta property=\"og:image:width\" content=\"686\" \/>\n\t<meta property=\"og:image:height\" content=\"251\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.visual-paradigm.com\/pt\/what-is-lewins-three-stage-change-process-model\/\",\"url\":\"https:\/\/blog.visual-paradigm.com\/pt\/what-is-lewins-three-stage-change-process-model\/\",\"name\":\"Qual \u00c9 O Modelo De Processo De Mudan\u00e7a De Tr\u00eas Est\u00e1gios De Lewin? 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